Poster for the Brixton Pound; 2009
4 0 c m
actual image size: 21cm x 32cm

Poster for the Brixton Pound; 2009

Torla Evans

© Museum of London

Full image caption

A poster advertising the Brixton Pound.
The scheme was launched by a local charity and works a bit like a gift voucher.
The idea is that you buy Brixton Pounds (for the price of £1 each) and spend them in the local independent shops that have signed up.
The shopkeepers will keep them and offer them as change to those who want them, keeping the money circulating through the area.
The idea behind the scheme is to support local business, encourage people away from large chain stores and hopefully to help the environment by making people travel less.




2009 AD - 2009 AD

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